Marketing

1. 

   Digital Marketing Leadership – 2011

   Three significant themes from the Young & Shand survey that should make us think about how to approach digital marketing in 2011.

2. 

   What is social media?

   Social media is commonly referred to as user generated media and can take many different forms.

3. 

   The “How To Guide” to Networking

   Networking can seem like a daunting task at first and if you take the wrong approach it can be hard work with little reward.

4. 

   How do I know if my advertising is working for me?

   The best way to understand if your advertising is working for you is to build a response mechanism into your ads.

5. 

   What I should look for in building a website?

   Some key things every website should have.

6. 

   Why do I need a website?

   The saying now goes, if your site can’t be found on the first page of Google your business doesn’t exist.

7. 

   What is Twitter?

   Once you start using Twitter, you’ll realise how powerful a community it can be.

8. 

   How do I build a marketing plan?

   A marketing plan forces you to think about your business and answer some specific questions.